the best movies of the IT-companies of the touching time of year.
John Lewis and Samsung
Christmas promotional video about a little boy and a penguin Sam Monty was filmed British department store chain John Lewis partnership with Samsung. Two-minute video telling the adventures of cronies dreamers, 10 calendar days has gained more than 20 million views, becoming the view videos, not only in Britain but also in other countries.
Samsung
Samsung full swing preparing for the upcoming season discounts and gifts. To highlight the advantages of brand-name products, the South Korean giant has released a series of videos in which the main role assigned not only Christmas, but Galaxy Note 4. Some of them have been removed as part of a marketing campaign #NoteMyDay with well-known bloggers.
Apple
Apple has traditionally at the end of the year published in the pre-holiday video message. At this time the movie, called The Song, tells the story of an unusual Christmas gifts. In the box of family photographs she finds an old vinyl record on which the grandmother has recorded a song for a loved one. Without thinking, the main character decides to upgrade a touching melody - of course, with "apple" of technology.
It is noteworthy that last year the sensational Christmas video from kupertinovtsy called Misunderstood Award "Emmy" in the category "Outstanding Advertising".
HP and Microsoft
HP has recently introduced a colorful laptop Stream 11, created as an alternative to Chromebooks. On Christmas Eve, Microsoft has decided as follows pushing the product to the masses by releasing a movie in which novelty is opposed to ordinary paper notebook.
Microsoft
At this creative PR Microsoft has not ended. Online published another Christmas commercials, in which all the attention paid to the tablet Surface Pro 3. Here the enemy was much more serious - MacBook Air. A 30-second clip is an ode in the name of the newly created plate which in all respects superior to the hapless opponent.
Last year, Google tensed and released a whole scattering Christmas video on the Nexus 7 tablet and its wonderful qualities that help at the right moment, and will be a guide to the magical Christmas night.
Vodafone
Mobile phone operator Vodafone, together with creative agency Rainey Kelly Campbell Roalfe / Y & R launched a Christmas promotional video. The protagonists of the campaign are people who mean the profession, often celebrate Christmas at work: doctors, police officers, waiters and airport staff.