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"We are cooperating with leading international manufacturers and to purchase goods for rubles only on the territory of the Russian Federation. Thus, the expected increase in the price of equipment is largely dependent on how prices increase providers, not to mention an increase in prices for transport services, gas, electricity and gasoline. Already, we are ready to announce a price increase at the level of 20-30%, which can occur both immediately and within a month, "- says Director of Public Relations Company" Eldorado "Irina Tseplinskaya.
In turn, the communications manager of GC "The Messenger" Sergey Tikhonov said that the buyer will feel the rise in prices only some time after the sharp depreciation of the ruble. According to experts, the price of Soup in Russia is increased by 15-20%.
"In case of increase of the ruble and its subsequent stabilization against the dollar and the euro may total decline in electronics. However, it is important to understand that in the case of lower cost, as well as with the increase, the impact of exchange rates on prices deferred. Accordingly, even if the exchange rate will return to the indicators, which were at the end of the third quarter, the buyer will feel it after a few months, "- he adds.
Executive vice president of "Euroset" Victor Lukanin said that today retail prices lag behind by 30-40% from the actual.
Shamil Kuramshin, analyst "Freedom Finance", believes that the world famous manufacturers of consumer electronics will remain a bestseller. However, this year will be a renaissance of so-called B-brands that are more accessible to buyers.
Recall that only in the last quarter of last year, the prices of goods in Russia rose by companies such as Apple, Samsung, Microsoft, Yota Devices, HTC, Huawei, Meizu, Lenovo, Sony and others.
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